Colour testing
Blue
The
colour blue is a very calming, relaxing and peaceful colour. It is the colour
of the sea and the sky so a constant in our lives. The colour blue in a
magazine would make the magazine feel safe for all ages. It would be easy to
read with realistic and general information inside. The colour is also more
associated with boys. You would expect the colour to be in a holiday or young
boys magazine.
Pink
The
colour pink is a very feminine colour. It is usually associated with young
girls. It is a very safe colour as well that wouldn’t be associated with any
type of horror. You would expect the colour pink to be in a young girls
magazine.
Green
The
colour green is the colour of nature, fertility and life. It is very restful
and balance colour. The colour green in a magazine would make the reader feel
that the magazine is safe for all ages. Green it a magazine could give the
magazine an eco-friendly feel, and would make the magazine seem as if it was an
easy reading. You would expect to see green in a nature or gardening magazine.
Red
The colour
red is a very emotionally intense colour, it is usually associated with anger,
strength and danger, but it can also be associated with warmth. The colour
would make the magazine seem less child friendly and more of a dangerous
nature. You would expect the colour to be in an adult comic or war magazine.
Yellow
The
colour yellow is a very bright, pure and friendly colour. The colour in a
magazine would make the reader feel very warm and happy, implying that the
magazine in safe for all ages. The type of magazine that you would expect to
see the colour in would be a children’s magazine or a holiday magazine.
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